kathrynwisner@gmail.com
Brand Strategist & Senior Copywriter-ACD
Brand Strategist & Senior Copywriter-ACD
"Good writing is clear thinking made visible." – Bill Wheeler
About Me
I've been around
I like to keep it simple
I'm multi-faceted
I've worked for several ad agencies in Chicago and New York City, and co-founded one of my own. I've also been hired as a freelance writer and brand consultant by ad agencies, PR firms, corporations and start-ups. Said one client, "Kathy, you rock. You really do. We love your strategic mind and what you did for our brand. Bravo!"
I'm multi-faceted
I like to keep it simple
I'm multi-faceted
Someone once called me an advertising switch-hitter because I'm adept at both the creative and strategic sides of the business. FCB made me the account AND associate creative director for one of their fastest growing accounts. The bottomline is, I can set the strategy, draft the communication plan, oversee the brand development, and write the copy!
I like to keep it simple
I like to keep it simple
I like to keep it simple
My philosophy about copy for any brand is that it should be easy to get through, because less is generally more. It doesn't matter how complicated a particular product or service is. I always find ways to strip it down to its most salient points and then create a message that is clear, compelling and strategically right on the money.
How We Can Work Together
On site or REMOTE
I usually work remotely from my home office in Door County, Wisconsin, but if needed, I can come to you!
HOURLY OR PROJECT BASIS
I can charge by the hour OR work within a set budget. I'll always get an estimate approved by you before any work starts, so there are no surprises. Looking for someone to work for you full time? I'm open to that, too.
Add award-winning design
Sharon Haege is a top-notch art director with whom I've worked for over 20 years. If you need both design and writing, Sharon and I can definitely deliver. Here's what one of our clients just said about us: "To work with such talented people as you two has been mind-blowing."